Insecta Shoes

Social Media Content • Community Management • Graphic Design • Illustration

Insecta Shoes World is a brand of vegans and ecological shoes and accessories made in Brazil. 

With Insecta, I had the opportunity to be in multiple roles and develop a variety of projects. While working as a Content Manager for the international account, and for the owner’s secondary project, the Female Founder Planner, I produced all the social media and email marketing content and managed the marketing calendar. I also executed a role as a Community Manager, which provided me with the tools to craft content production by bringing what I learned with our audience and engaging with the community.

I also had the opportunity to develop a couple of illustration and creative projects under their umbrella. Based on my understanding of our customers, I designed a print that brought both the core of the brand, insects, and a more sober look that was easy to identify to be preferred by our international public when looking at our best-sellers.

They invited me to develop illustrations for a special project with a Brazilian celebrity dedicated to sustainability. 

And last, a colouring book designed to integrate their ebook collections.